Final Logo

  • Linear streaks bring back the nostalgic times of the transistor age
  • Bolder look
  • Light Blue to Dark blue, so its adds to the boldness (Blue being Nokia's colour)
  • 'Connecting People' written in Gill Sans MT (Font is more up-to-date compared to the old font)
  • Star adds a representative symbol, which text sometimes cannot uphold
  • Signature Nokia Font in use, so that the logo is still recognizable
  • Logo looks a lot more complex, but easy on the eyes (visually appealing at the same time)
  • Logo doesn't look too different from the old one, so its still recognizable 
  • Logo has a bigger impact on the viewer, compared to previous logo
  • Logo can fit on the back of a phone, the text and the logo can basically be displayed everywhere else.

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